Busey Bank adds two high-level executives | Business
Busey Bank recently strengthened its management team with the addition of two senior executives to lead its regional banking and wealth management divisions.
Willie Mayberry takes on the role of Executive Vice President and President of Regional Banking Services, overseeing the bank’s sales teams and customer relations managers across the imprint. This includes commercial banking, wealth management, retail, and cash management. Jeff Burgess joined Busey as Executive Vice President and President of Busey Wealth Management. Burgess is responsible for overseeing and executing the day-to-day operations, vision and strategy of the wealth management team.
âWe are extremely pleased to have Jeff and Willie join the Busey family,â said Robin Elliott, President and CEO of Busey Bank. âTheir experience and expertise in their respective fields will be a tremendous asset to our organization and their leadership styles fit perfectly with the culture of Team Busey. “
Mayberry joins Busey Bank from PNC, where he was executive vice president and director of strategy and planning for the commercial bank. In this role, he focused on strategies to improve growth, profitability and innovation to meet customer needs and expand the bank’s product offerings. Additionally, at PNC, Mayberry served as Georgia and Alabama Market Director for Commercial Banking, where he led double-digit growth over a seven-year period. At Chase, among many roles over 22 years, he has served as regional manager managing the Midwest region and national sales manager for the cash management division. He is an alumnus of Leadership Atlanta, one of the nation’s oldest and most revered leadership programs, and was a student-athlete at Lamar University in Beaumont, Texas, where he received his Bachelor of Business Administration degree. business with a concentration in accounting.
According to Mayberry, Busey’s culture, capacity for growth and innovation were factors in his decision-making process.
âWe are at an inflection point within the industry as we have seen a continued contraction in the number of banks. There is a clear line between winners and losers. The ones that have the capacity to grow at scale are the banks that demonstrate that they can meet the needs of customers, âhe said. âWhen you look at the growth capabilities of Busey, with its regional operating model and in terms of technology and innovation through its fintech arm, FirsTech, it’s very solid and attractive. “
At Busey, he will focus on organic growth in collaboration with the organization’s leaders and regional leaders while ensuring that special attention is paid to well-capitalized banking services with the inclusion of wealth management. , commercial services and cash management, the foundation of Busey’s regionalization. model, which Mayberry described as “a competitive advantage over peer banks of Busey’s size.”
âThanks to the regionalization model, you don’t just focus on a single part of the business, it is expected that everyone will work together for the good of the customer, the community and the organization in general,â said said Mayberry. âWith this model, Busey is able to ‘outdo big and small’, which means we can deliver the customer experience of a small community bank, with all the efficiencies, products, technologies and resources of the community. largest bank in the country. banks. We take all the parts that represent Busey’s strength and bring them together in a unique and dynamic way, for the benefit of our customers.
Burgess, a graduate of Vanderbilt University in Nashville, most recently served as President of Commerce Brokerage Services, Inc. Previously, he was also Director of Business Development for the East Region of Commerce Trust Company after serving as Group Vice President. sales operations for Fisher. Investments in Woodside, California. In 2015 he was appointed to St. Louis Business Journal’s prestigious 40 under 40 list and graduate of Leadership St. Louis, one of the nation’s most respected leadership development programs.
For Burgess, several aspects were taken into account in his decision to join Busey.
âIt’s exciting to join an organization with incredible culture and history – which has been built over the past 150+ years – at Busey,â he said. âBusey’s wealth management division is a well-established company with a solid foundation that has been built over decades. What excites me is that we can leverage this strong foundation, along with the developing regional operating model, to drive organic growth while improving the customer experience.
âIn addition, Busey has an incredibly aligned, energetic and growth-minded management team,â continued Burgess. âWhen I first met them and was able to engage and learn more about them, it was obvious that this was a team of people who came together on the Busey Mission and want to be a part of this journey. It was very magnetic to me as I went through the interview process, to the point that I wanted to be a part of this journey as well.
The regional operating model was a determining factor in Burgess’ decision to join the Busey team.
âWe have incredible capabilities across all lines of business, and through the regionalization model when we go to our customers, we bring the whole bank with us,â he said. âWe are united and collaborative in our efforts to further improve our customer experience with additional products, tools and resources while continuing to grow and evolve the business. To be fair, when it’s done right, there isn’t another bank our size, especially in the Midwest, that has successfully run on a similar model.
In addition to professional prowess, Burgess and Mayberry are each actively involved in various organizations and boards of directors in their communities, which is encouraged at Busey and another draw for all of them, they said.
âIt’s a great place to work for Associates, and we hope to continue building on this tradition,â said Burgess.