First Western Trust’s new Avon office welcomes independent contractors for personalized banking and wealth management services

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First Western Trust believes that each client’s situation and needs are as unique as they are – every client deserves solutions and attention to detail that meet their needs and help them succeed. (Getty Images)

A new generation of entrepreneurs and coastal transplants, who often focus on creating the next big thing, want highly personalized banking, planning and investment services – and a local private bank recently opened a new location for meet their needs.

First Western Trust recently moved to a new location in the Avon’s Seasons building, which offers an intimate and inviting atmosphere to welcome new clients and offers a personalized approach to private and commercial banking, wealth planning, trust and investment management services .

Michael Glass, president of the market at First Western’s Vail Valley office, said the new First Western office comes at an important time in Eagle County’s post-Covid business climate.



“We offer a unique combination of sophisticated services and a team of local experts, which allows us to help entrepreneurs and business owners, who generate significant value and wealth in our community through their work, ”Glass said.

Glass, a banking veteran and a native of the Valley since 1999, said First Western occupies an attractive niche in the financial services industry – serving as a private bank built on a trusted platform that delivers tailor-made solutions for meet the unique goals of each client.



Tailor-made services for innovative thinkers
First Western believes that each client’s situation and needs are as unique as they are – every client deserves solutions and attention to detail that meet their needs and help them succeed. The banking solutions include a suite of loan, deposit and other services designed for private and commercial banking needs. Their insurance and mortgage services, for example, provided a valuable resource to their clients during the valley’s unprecedented real estate boom. In addition, First Western’s solutions and team of experts in wealth planning, investment management, trust and estate services.

Commercial banking services also include cash management and retirement planning services for the businesses they serve.

Michael Glass, Market President in the Vail Valley office of First Western Trust in Avon.  (Photo courtesy of First Western Trust)
Michael Glass, Market President in the Vail Valley office of First Western Trust in Avon. (Photo courtesy of First Western Trust)

“We provide services to clients looking to grow and grow their business, as well as solutions and planning assistance for clients looking to transfer their business or retire,” explained Glass.



First Western incorporates a holistic view into its approach to wealth management – which they call ConnectView – a view that takes into account all aspects of their clients’ financial, relationship, experience and wealth, and which enables clients to develop a comprehensive plan to develop and manage their wealth for generations to come . With the many moving parts of wealth, which often change over time, the ConnectView approach provides a valuable perspective and framework to help develop a wealth plan that gives clients peace of mind.

Wealth management for westerners
First Western Trust came into being in 2002, when CEO Scott Wylie, an entrepreneur and banker, led a group of Western business leaders to create an organization that provides individuals with high levels of sophistication and service. personalized shop. Headquartered in Colorado, First Western operates 10 branches in Colorado, as well as branches in Arizona, Wyoming and California.

Relationships are essential, Glass said, and First Western strives to cultivate thoughtful, personal relationships with every customer. This means a more personalized approach, creating lasting relationships with clients on the basis of first name, always providing a high level of service and care.

“Providing boutique style financial services to Western customers allows them to connect their goals, dreams and aspirations for their family and long-term business, ”said Glass.

For First Western, community relations are fundamental. Since its inception, First Western has invested nearly $ 20 million in local community projects, including charitable donations, development loans and assistance with affordable housing developments. Partnering with and supporting local communities is more than an obligation for First Western, it’s part of who they are as an organization.

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